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Territory Development Manager – Cafe

Territory Development Manager – Café, Melbourne – North/East
Melbourne VIC, Australia



Iconic Australian Company
Exciting new role in our expanding Cafe’ channel
Stamp your mark on a high growth segment
Are you a barista, café professional or coffee rep looking for the next step in your career?  The Alternative Dairy Co is Australia’s fastest growing barista plant-based milk company and we are looking for a passionate and enthusiastic café professional to join our dynamic team.


The Company

Sanitarium is a progressive, legendary wholly owned Australian business that produces some of Australia’s favourite brands – Weet-Bix, UP&GO and So Good.  Our newest brand is ‘The Alternative Dairy Co’ featuring Barista designed, plant milks that have been specially crafted for Baristas.


The Role 

This full-time role will report to the National Field Manager Café and will be responsible for expanding our business in the Café channel, within a given territory.


Key accountabilities include: 

Building relationships, credibility & networks with Independent Cafés or other outlets where beverages are sold – initiated from current network, event leads or cold calling
Building state-based distributor, roaster and franchise relationships
Being an authority on plant milk in a Café setting
Promoting the use of, and actively selling, all ‘The Alternative Dairy Co’ products and connect Cafés to our partner distributors for supply support
Managing a given Territory in a timely and efficient manner and maintain a solid customer database (CRM). This may include regional areas requiring overnight stays.
Participating in Café and Coffee related trade shows, events and industry functions as required

Your Profile

A proven track record (3+ yrs experience) as a Café professional Roaster/Barista/Café Manager/Territory Manager in the Café channel
Strong communication, customer service and negotiation skills
A high level of sales resilience is critical for this role
Knowledge and understanding of the Café channel
Be passionate about people and Cafés
High energy
Excellent customer service
Demonstrated ability to engage and influence end-customers and distributors
Excel in building strong relationships with internal and external stakeholders and industry bodies
A demonstrated ability to operate autonomously, be flexible and able to operate in new environments

What we can offer you?

Base Salary
Incentives based on performance
Mobile Phone & Tablet
TOT Vehicle

Your application should include:

A cover letter briefly outlining your interest in the position and how you meet the criteria
A copy of your Resume
The selection process will include interviews, online and functional testing as well as reference checking.

We are an organisation driven by our mission and values.  If you share our passion for what we do, our products and you can respect our Christian based principles this is a great opportunity for you.

Hear why our employee’s love working at Sanitarium Health and Wellbeing, where people and purpose matter…



Type: Permanent

Category: Sales and Marketing

Reference ID: SA0SANKB000161

Date Posted: 21/12/2022

To apply for this job please visit

This vacancy was written and advertised by the employer listed above.

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