Adventist Employment
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Territory Development Manager- Cafe


  • Are you passionate about all things coffee?
  • Can you sell the benefits of plant based milk?
  • Salaried role with company car provided

About Sanitarium:

Sanitarium is a progressive, legendary wholly New Zealand owned business that produces some of Kiwi’s favourite brands – Weet-Bix, UP&GO and So Good.  Our newest brand is ‘The Alternative Dairy Co’ featuring Barista designed, plant milks that have been specially crafted for Barista’s.

Our opportunity:

This full-time role will report to the Business Manager and will be responsible for expanding our business in the Café channel in Auckland, Bay of Plenty and Coromandel.

Key accountabilities include: 

  • Building relationships, credibility & networks with Independent Cafés or other outlets where beverages are sold – initiated from current networks, event leads or cold calling
  • Building region-based distributor, roaster and franchise relationships
  • Being an authority on plant milk in a Café setting
  • Promoting the use of, and actively selling, all ‘The Alternative Dairy Co’ products and connect Café’s to our partner distributors for supply support
  • Managing a given Territory in a timely and efficient manner and maintain a solid customer database (CRM). This may include regional areas requiring overnight stays.
  • Participating in Café and Coffee related trade shows, events and industry functions as required

Your Profile:

  • A proven track record (3+ yrs experience) as a Café professional – Roaster/Barista/Café Manager/Territory
  • Manager in the Café channel
  • Strong communication and negotiation skills
  • Knowledge and understanding of the Café channel
  • Be passionate about people and Cafés
  • High energy
  • Excellent customer service skills
  • Demonstrated ability to engage and influence end-customers and distributors
  • Excel in building strong relationships with internal and external stakeholders and industry bodies
  • A demonstrated ability to operate autonomously, be flexible and able to operate in new environments
  • A high level of sales resilience is critical for this role

The selection process will include interviews, online and functional testing, pre-employment medical and drug screening as well as reference checking. Applications close Friday 29 September 2023. However, we will be reviewing applications as they are received and may progress with suitable applicants prior to the closing date.

All applicants must have the legal right to work in New Zealand

To apply for this job email your details to

This vacancy was written and advertised by the employer listed above.